Privacy policy

1) Introduction and contact details of the person responsible

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following we will inform you about the handling of your personal data when using our website. Personal data are all data with which you can be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Nordlicht Naturtextilien GmbH, Kienhainweg 5, 91550 Dinkelsbühl, Germany, Tel.: 01590 1378943, Email: mail@nordlichtstore.com. The person responsible for the processing of personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data.

2) Data collection when visiting our website

2.1 If you only use our website for informational purposes, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the site server (so-called "server log files"). When you visit our website, we collect the following data that is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time at the time of access
  • Amount of transmitted data in bytes
  • Source/reference from which you accessed the site
  • Used browser
  • Operating system used
  • Used IP address (possibly in anonymous form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. A transfer or other use of the data does not take place. However, we reserve the right to retrospectively check the server logfiles should concrete evidence point to unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the person responsible), this website uses an SSL or. TLS encryption. You can recognize an encrypted connection by the character string "https: //" and the lock symbol in your browser line.

3) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. Some of these cookies are automatically deleted when the browser is closed (so-called "session cookies"), some of these cookies remain longer on your device and allow you to save page settings (so-called "persistent cookies"). In the latter case, you can see the storage duration in the overview of the cookie settings in your web browser.

If personal data is also processed by individual cookies we use, the processing takes place in accordance with Art. 6 Paragraph 1 lit. b GDPR either for the execution of the contract, in accordance with Art. 6 Paragraph 1 lit. According to Art. 6 Para. 1 lit.f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.

You can set your browser so that you are informed about the setting of cookies and individually decide whether to accept them or to exclude the acceptance of cookies for certain cases or in general.

Please note that if you do not accept cookies, the functionality of our website may be limited.

4) contact us

4.1 Reviews.io

For review reminders, we use the services of the following provider: REVIEWS.io 2020 GmbH, Skalitzer Str. 104, 10997 Berlin, Germany

We transmit your e-mail address and any other customer data to the provider solely on the basis of your express consent in accordance with Article 6 Paragraph 1 lit.

You can revoke your consent to us or the provider at any time with effect for the future.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

4.2 When contacting us (e.g. via contact form or email), personal data is processed – exclusively for the purpose of processing and answering your request and only to the extent required for this.

The legal basis for the processing of this data is our legitimate interest in answering your request in accordance with Article 6 (1) (f) GDPR. If your contact is aimed at a contract, the additional legal basis for processing is Art. 6 (1) (b) GDPR. Your data will be deleted if it can be inferred from the circumstances that the facts in question have been finally clarified and provided that there are no legal storage obligations to the contrary.

5) Data processing when opening a customer account

In accordance with Article 6 Paragraph 1 Letter b GDPR, personal data will continue to be collected and processed to the extent required in each case if you provide it to us when opening a customer account. The data required for opening an account can be found in the input mask of the corresponding form on our website.

A deletion of your customer account is possible at any time and can be done by sending a message to the above address of the person responsible. After your customer account has been deleted, your data will be deleted provided that all contracts concluded have been completed, there are no legal retention periods to the contrary and we have no legitimate interest in further storage.

6) Use of customer data for direct advertising

6.1 Registration for our e-mail newsletter

If you register for our e-mail newsletter, we will send you regular information about our offers. The only mandatory information for sending the newsletter is your email address. The provision of further data is voluntary and is used in order to be able to address you personally. We use the so-called double opt-in procedure for sending the newsletter, which ensures that you will only receive the newsletter if you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the specified email address

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Article 6 (1) (a) GDPR. We store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later point in time. The data we collect when registering for the newsletter is used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a message to the person responsible mentioned at the beginning. After you have unsubscribed, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we will inform you in this declaration.

6.2 klaviyo

Our e-mail newsletter is sent via this provider: Klaviyo, 225 Franklin St, Boston, MA 02110, USA

Based on our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provided when registering for the newsletter to this provider in accordance with Article 6 (1) (f) GDPR so that they can send the newsletter on our behalf.

Subject to your express consent in accordance with Article 6 (1) (a) GDPR, the provider also carries out a statistical evaluation of the success of newsletter campaigns using web beacons or tracking pixels in the emails sent, the opening rates and specific interactions with the content of the newsletter can be measured. Device information (e.g. time of access, IP address, browser type and operating system) is also collected and evaluated, but not merged with other databases.

You can revoke your consent to newsletter tracking at any time with effect for the future.

We have concluded an order processing contract with the provider, which protects the data of our site visitors and prohibits disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US data protection framework (EU-US Data Privacy Framework), which ensures compliance with the European data protection level on the basis of an adequacy decision by the European Commission.

6.3 Goods availability notification by email

For items that are temporarily unavailable, you can sign up to receive goods availability notifications by email. We will send you a one-time email notification about the availability of the item you have selected. The only mandatory information for sending this notification is your email address. The provision of further data is voluntary and may be used in order to be able to address you personally. We use the so-called double opt-in procedure for sending e-mails, which ensures that you will only receive a notification if you have expressly confirmed your consent to this by clicking on a verification link sent to the specified e-mail address.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Article 6 (1) (a) GDPR. We store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later point in time. The data collected by us when registering for our email notification service for the availability of goods is used strictly for the intended purpose.

You can unsubscribe from the availability notifications at any time by sending a message to the person responsible mentioned above. After you have unsubscribed, your e-mail address will be deleted immediately from our mailing list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use data that goes beyond this, which is permitted by law and about which we will inform you in this declaration .

6.4 Cart reminders by email

If you cancel your purchase from us before completing the order, you have the option of being reminded of the contents of your virtual shopping cart once by e-mail.

The only mandatory information for sending this reminder is your e-mail address. Providing further data is voluntary and may be used to address you personally. We use the so-called double opt-in procedure for sending e-mails, which ensures that you only receive a notification if you have expressly confirmed your consent to this by clicking on a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Article 6 (1) (a) GDPR to send a shopping cart reminder. We store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later point in time. The data we collect when you register for our e-mail notification service is used strictly for the intended purpose.

You can unsubscribe from the shopping cart reminders at any time by sending a message to the person named above. After you have unsubscribed, your e-mail address will be deleted immediately from our mailing list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use data that goes beyond this, which is permitted by law and about which we will inform you in this declaration .

7) Data processing for order processing

7.1 Insofar as it is necessary for the execution of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Article 6 (1) (b) GDPR.

If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we process the contact details you provided when ordering (name, address, e-mail address) in order to meet our statutory information requirements in accordance with Art. 6 Para . 1 lit. c GDPR personally using a suitable means of communication (e.g. by post or email) about upcoming updates in the legally stipulated period. Your contact details will be used strictly for the purpose of notifications about updates we owe and will only be processed by us for this purpose to the extent necessary for the respective information.

In order to process your order, we also work together with the following service provider (s) who support us in whole or in part in the execution of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

7.2 In order to fulfill our contractual obligations towards our customers, we work together with external shipping partners. We give your name and your delivery address and, if necessary for the delivery, your telephone number, exclusively for the purpose of the delivery of goods Art. 6 Para. 1 lit. b GDPR to a shipping partner selected by us.

7.3 Xentral

We use the following provider to process orders: Xentral ERP Software GmbH, Fuggerstraße 11, 86150 Augsburg, Germany

Name, address and, if applicable, other personal data will be passed on to the provider for the purpose of processing the online order in accordance with Article 6 Paragraph 1 Letter b of the GDPR. Your data will only be passed on to the extent that this is actually necessary to process the order. The provider is also used for accounting. The provider processes incoming and outgoing invoices and, if necessary, our company's bank transactions in order to automatically record invoices, match them to the transactions and create financial accounting from them in a semi-automated process.

If personal data are also processed, the processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR based on our legitimate interest in the efficient organization and documentation of our business processes.

7.4 Use of payment service providers (payment services)

- Klarna

One or more online payment methods from the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

If you select a payment method from the provider where you pay in advance (e.g. credit card payment), the payment details you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) and information about the content of your order will be sent to them passed on in accordance with Art. 6 Para. 1 lit. b GDPR. In this case, your data will only be passed on for the purpose of payment processing with the provider and only to the extent that it is necessary for this.

If you select a payment method in which the provider makes an advance payment (e.g. invoice or installment purchase or direct debit), you will also be asked to enter certain personal data (first and last name, street, house number, zip code, city, date of birth, E -Mail address, telephone number, if necessary data on an alternative means of payment).

In order to safeguard our legitimate interest in determining the solvency of our customers, we forward this data to the provider for the purpose of a credit check in accordance with Article 6 (1) (f) GDPR. Based on the personal data you provide and other data (e.g. shopping cart, invoice amount, order history, payment history), the provider checks whether the payment option you have selected can be granted with regard to payment and/or bad debt risks.

In addition to internal provider criteria in accordance with Article 6 (1) (f) GDPR, identity and creditworthiness information from the following credit bureaus can also be included for the decision in the context of the application review:

https://cdn.klarna.comfinal match./shared/ content/legal/ terms/0/de_de/credit_rating_agencies

The credit report can contain probability values ​​(so-called score values). As far as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values ​​includes, but is not limited to, address data.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.
- Mollie

One or more online payment methods from the following provider are available on this website: Mollie BV, Keizersgracht 313, 1016 EE Amsterdam, Netherlands

If you select a payment method from the provider where you pay in advance (e.g. credit card payment), the payment details you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) and information about the content of your order will be sent to them passed on in accordance with Art. 6 Para. 1 lit. b GDPR. In this case, your data will only be passed on for the purpose of payment processing with the provider and only to the extent that it is necessary for this.
- Paypal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) Sarl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg

If you select a payment method from the provider where you pay in advance, the payment details you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order in accordance with Art. 6 Paragraph 1 lit. b GDPR passed on. In this case, your data will only be passed on for the purpose of payment processing with the provider and only to the extent that it is necessary for this.

If you select a payment method for which we pay in advance, you will also be asked to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, data if applicable) during the ordering process an alternative means of payment).

In order to safeguard our legitimate interest in determining your solvency in such cases, we will forward this data to the provider for the purpose of a credit check in accordance with Article 6 (1) (f) GDPR. Based on the personal data you provide and other data (e.g. shopping cart, invoice amount, order history, payment history), the provider checks whether the payment option you have selected can be granted with regard to payment and/or bad debt risks.

The credit report can contain probability values ​​(so-called score values). As far as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values ​​includes, but is not limited to, address data.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.

8) Online Marketing

AWIN Performance Advertising Network

We participate in the affiliate program of the following provider: AWIN AG, Eichhornstraße 3, 10785 Berlin, Germany

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties (“partner sites”).

To measure the success of an affiliate link, to evaluate orders generated via such a link and to calculate commission payments accordingly, the provider uses cookies and/or comparable technologies, which are generally set on the partner websites and for which we are not responsible in terms of data protection . The provider also regularly processes the IP address and, if necessary, other end device information.

All of the processing described above, in particular the reading out or saving of information on the end device you are using, will only take place if you have given your express consent to this in accordance with Article 6 (1) (a) GDPR. You can revoke the consent you have given at any time with effect for the future by using the cookie consent management options on the partner sites.

9) web analytics services

9.1 Google (Universal) Analytics

This website uses Google (Universal) Analytics, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables an analysis of your use of our website.

By default, when you visit the website, Google (Universal) Analytics sets cookies, which are stored as small text modules on your end device and collect certain information. The scope of this information also includes your IP address, which, however, is shortened by Google by the last digits in order to exclude direct personal reference.

The information is transmitted to Google servers and processed there. Transmissions to Google LLC based in the USA are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide other services related to website activity and internet usage. The shortened IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. The data collected as part of the use of Google (Universal) Analytics is stored for a period of two months and then deleted.

All of the processing described above, in particular the setting of cookies on the end device used, only takes place if you have given us your express consent in accordance with Article 6 (1) (a) GDPR.
Without your consent, Google (Universal) Analytics will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service using the "Cookie Consent Tool" provided on the website.

We have concluded an order processing contract with Google, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

Further legal information on Google (Universal) Analytics can be found at https://policies.google.com/ privacy?hl=of&gl=de and under https://policies.google.com/technologies/partner sites

Demographics
Google (Universal) Analytics uses the special "demographic characteristics" function and can use this to create statistics that make statements about the age, gender and interests of site visitors. This is done by analyzing advertising and information from third parties. This allows target groups to be identified for marketing activities. However, the collected data cannot be assigned to a specific person and will be deleted after being stored for a period of two months.

Google signals
As an extension of Google (Universal) Analytics, Google Signals can be used on this website to create cross-device reports. If you have activated personalized ads and have linked your devices to your Google account, Google can, subject to your consent to the use of Google Analytics in accordance with Article 6 (1) (a) GDPR, analyze your usage behavior across devices and use database models, including cross-device data Conversions, create. We do not receive any personal data from Google, only statistics. If you want to stop cross-device analysis, you can deactivate the “Personalized Advertising” function in your Google Account settings. To do this, follow the instructions on this page: https://support.google.com/ads/answerfinal match.?hl=of For more information about Google Signals, see the following link: https://support.google.com/analytics/answerfinal match.?hl=of

UserIDs
As an extension to Google (Universal) Analytics, the “UserIDs” function can be used on this website. If you have consented to the use of Google (Universal) Analytics in accordance with Article 6 Para. 1 lit. a GDPR, have set up an account on this website and log in with this account on various devices, your activities, including conversions, be analyzed across devices.

For data transfers to the USA, the provider has joined the EU-US data protection framework (EU-US Data Privacy Framework), which ensures compliance with the European data protection level on the basis of an adequacy decision by the European Commission.

9.2 google analytics 4

This website uses Google Analytics 4, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables an analysis of your use of our website.

By default, when you visit the website, Google Analytics sets 4 cookies, which are stored as small text modules on your end device and collect certain information. The scope of this information also includes your IP address, which, however, is shortened by Google by the last digits in order to exclude direct personal reference.

The information is transmitted to Google servers and processed there. Transmissions to Google LLC based in the USA are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide other services related to website activity and internet usage. The shortened IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. The data collected as part of the use of Google Analytics 4 is stored for a period of two months and then deleted.

All of the processing described above, in particular the setting of cookies on the end device used, only takes place if you have given us your express consent in accordance with Article 6 (1) (a) GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service using the "Cookie Consent Tool" provided on the website.

We have concluded an order processing contract with Google, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

Further legal information on Google Analytics 4 can be found at https://policies.google.com/ privacy?hl=of&gl=de and under https://policies.google.com/technologies/partner sites

Demographics
Google Analytics 4 uses the special "demographic characteristics" function and can use this to create statistics that make statements about the age, gender and interests of site visitors. This is done by analyzing advertising and information from third parties. This allows target groups to be identified for marketing activities. However, the collected data cannot be assigned to a specific person and will be deleted after being stored for a period of two months.

Google signals
As an extension of Google Analytics 4, Google Signals can be used on this website to create cross-device reports. If you have activated personalized ads and have linked your devices to your Google account, Google can, subject to your consent to the use of Google Analytics in accordance with Article 6 (1) (a) GDPR, analyze your usage behavior across devices and use database models, including cross-device data Conversions, create. We do not receive any personal data from Google, only statistics. If you want to stop cross-device analysis, you can deactivate the “Personalized Advertising” function in your Google Account settings. To do this, follow the instructions on this page: https://support.google.com/ads/answerfinal match.?hl=of For more information about Google Signals, see the following link: https://support.google.com/analytics/answerfinal match.?hl=of

UserIDs
As an extension to Google Analytics 4, the “UserIDs” function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Article 6 Para. 1 lit. a GDPR, have set up an account on this website and log in with this account on different devices, your activities, including conversions, can be analyzed across devices become.

For data transfers to the USA, the provider has joined the EU-US data protection framework (EU-US Data Privacy Framework), which ensures compliance with the European data protection level on the basis of an adequacy decision by the European Commission.

9.3 Google Tag Manager

This website uses the "Google Tag Manager", a service of the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: "Google").

The Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and being able to calibrate, control and attach conditions via a uniform user interface. The Google Tag Manager itself does not store or read any information on user devices. The service also does not carry out any independent data analyses. However, the Google Tag Manager transmits your IP address to Google when the page is accessed and may store it there. Also a transmission to servers of Google LLC. In the US it is possible.

This processing will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. Without this consent, Google Tag Manager will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US data protection framework (EU-US Data Privacy Framework), which ensures compliance with the European data protection level on the basis of an adequacy decision by the European Commission.

9.4 Hotjar

This website uses the web analysis service of the following provider: Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta

With the help of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading end device and browser information), the service collects and stores pseudonymised visitor data, including information on the end device used, such as the IP address and browser information, in order to be able to use it for to evaluate statistical analyzes of usage behavior on our website and to create pseudonymised usage profiles. Among other things, it is possible to evaluate movement patterns (so-called heat maps), which show the duration of page visits and interactions with page content (e.g. text input, scrolling, clicks and mouse-overs). Pseudonymization basically excludes a direct personal reference. A combination with other clear data collected about you does not take place.

All of the processing described above, in particular the reading out or saving of information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

9.5 jetpack

This website uses the web analysis service of the following provider: Automattic Inc., 60 29th Street #343, San Francisco, CA 94110-4929, USA

With the help of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading end device and browser information), the service collects and stores pseudonymised visitor data, including information on the end device used, such as the IP address and browser information, in order to be able to use it for to evaluate statistical analyzes of usage behavior on our website and to create pseudonymised usage profiles. Among other things, it is possible to evaluate movement patterns (so-called heat maps), which show the duration of page visits and interactions with page content (e.g. text input, scrolling, clicks and mouse-overs). Pseudonymization basically excludes a direct personal reference. A combination with other clear data collected about you does not take place.

All of the processing described above, in particular the reading out or saving of information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US data protection framework (EU-US Data Privacy Framework), which ensures compliance with the European data protection level on the basis of an adequacy decision by the European Commission.

9.6 PayPal Marketing Solutions

This website uses the web analysis service of the following provider: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

With the help of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading end device and browser information), the service collects and stores pseudonymised visitor data, including information on the end device used, such as the IP address and browser information, in order to be able to use it for to evaluate statistical analyzes of usage behavior on our website and to create pseudonymised usage profiles. Among other things, it is possible to evaluate movement patterns (so-called heat maps), which show the duration of page visits and interactions with page content (e.g. text input, scrolling, clicks and mouse-overs). Pseudonymization basically excludes a direct personal reference. A combination with other clear data collected about you does not take place.

All of the processing described above, in particular the reading out or saving of information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

10) Retargeting/ remarketing and conversion tracking

10.1 Facebook pixel to create custom audiences

Within our online offering we use the “Facebook Pixel” service from the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland (“Facebook”)

If a user clicks on an ad we place on Facebook, the URL of our linked page is expanded by a parameter using “Facebook Pixel”. After redirection, this URL parameter is then entered into the user's browser by a cookie that our linked page sets itself.

On the one hand, this makes it possible for Facebook to determine the visitors to our online offering as a target group for the display of advertisements (so-called “Facebook Ads”). Accordingly, we use the service to only show the Facebook ads we place to those Facebook users who have shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products, which are determined based on the websites visited). which we transmit to Facebook (so-called “Custom Audiences”).

On the other hand, "Facebook Pixel" can be used to track whether users were redirected to our website after clicking on a Facebook ad and what actions they take there (so-called "conversion tracking").

The data collected is anonymous to us, so we cannot draw any conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes.

All processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

The information generated by Facebook is usually transmitted to a Facebook server and stored there; in this context, data may also be transmitted to Meta Platforms Inc. servers in the USA.

For data transfers to the USA, the provider has joined the EU-US data protection framework (EU-US Data Privacy Framework), which ensures compliance with the European data protection level on the basis of an adequacy decision by the European Commission.

10.2 Google Ads Remarketing

This website uses retargeting technology from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

For this purpose, Google sets a cookie in the browser of your end device, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. Any further data processing will only take place if you have given your consent to Google linking your Internet and app browser history to your Google account and using information from your Google account to personalize ads that you view on the web . In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. To do this, Google will temporarily link your personal data to Google Analytics data in order to form target groups. As part of the use of Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. come in the US.

All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. Without this consent, retargeting technology will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

For data transfers to the USA, the provider has joined the EU-US data protection framework (EU-US Data Privacy Framework), which ensures compliance with the European data protection level on the basis of an adequacy decision by the European Commission.

10.3 Pinterest retargeting pixels

This website uses retargeting technology from the following provider: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

This makes it possible to target visitors to our website who are already interested in our shop and our products with personalized, interest-based advertising. The advertising material is displayed on the basis of a cookie-based analysis of previous and current usage behavior, but no personal data is stored. In the case of retargeting technology, a cookie is stored on your computer or mobile device in order to collect pseudonymised data about your interests and thus adapt the advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile device. You will be shown advertising that is highly likely to match your product and information interests.

All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. Without this consent, retargeting technology will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

10.4 Pinterest tag conversion tracking

This website uses conversion tracking technology from the following provider: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

If you have reached our website from an advertisement on the provider's domain, the success of the advertisement can be traced with the help of cookies and/or comparable technologies (tracking pixels, web beacons, pings or HTTP requests).

For this purpose, certain end device and browser information, including your IP address if applicable, is read out via the tracking technology in order to record and evaluate user actions predefined by us (e.g. completed transactions, leads, search queries on the website, product page views). This enables the creation of statistics about the usage behavior on our website after the forwarding of an advertisement, which we use to optimize our offer.
All processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

10.5 tik tok pixels

This website uses the conversion tracking technology of the following provider: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland

If you have reached our website from an advertisement on the provider's domain, the success of the advertisement can be traced with the help of cookies and/or comparable technologies (tracking pixels, web beacons, pings or HTTP requests).

For this purpose, certain end device and browser information, including your IP address if applicable, is read out via the tracking technology in order to record and evaluate user actions predefined by us (e.g. completed transactions, leads, search queries on the website, product page views). This enables the creation of statistics about the usage behavior on our website after the forwarding of an advertisement, which we use to optimize our offer.

All processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

11) Page functionalities

11.1 Facebook plugins

Plugins from the social network of the following provider are used on our website: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

These plugins enable direct interactions with content on the social network.

In order to increase the protection of your data when you visit our website, the plugins are initially deactivated using a so-called “2-click” or “Shariff” solution.

This integration ensures that no connection to the provider's servers is established when a page of our website that contains such plugins is called up.

Your browser only establishes a direct connection to the provider's servers when you activate the plugins and thus give your consent to data transmission in accordance with Article 6 Paragraph 1 lit. Regardless of whether you log into an existing user profile, a certain amount of information about your device used (including your IP address), your browser and your page history is transmitted to the provider and processed there if necessary.

If you are logged into an existing user profile on the provider's social network, information on interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no influence on the data that has already been transmitted to the provider.

Data can also be transferred to: Meta Platforms Inc., USA

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US data protection framework (EU-US Data Privacy Framework), which ensures compliance with the European data protection level on the basis of an adequacy decision by the European Commission.

11.2 Pinterest plugins

Plugins from the social network of the following provider are used on our website: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

These plugins enable direct interactions with content on the social network.

In order to increase the protection of your data when you visit our website, the plugins are initially deactivated using a so-called “2-click” or “Shariff” solution.

This integration ensures that no connection to the provider's servers is established when a page of our website that contains such plugins is called up.

Your browser only establishes a direct connection to the provider's servers when you activate the plugins and thus give your consent to data transmission in accordance with Article 6 Paragraph 1 lit. Regardless of whether you log into an existing user profile, a certain amount of information about your device used (including your IP address), your browser and your page history is transmitted to the provider and processed there if necessary.

If you are logged into an existing user profile on the provider's social network, information on interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no influence on the data that has already been transmitted to the provider.

Data can also be transferred to: Pinterest Inc., USA

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For the transmission of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

11.3 Store Vote Graphics

Graphic elements from the following provider are integrated on our website to display external customer ratings and/or an externally awarded quality mark: Blickreif GmbH, Schulstraße 46, 80634 Munich, Germany

If you call up a page on our website that contains such graphic elements, your browser establishes a direct connection to the provider's servers in order to load the elements properly. Certain browser information, including your IP address, is transmitted to the provider.

If personal data is also processed, this is done in accordance with Article 6 Paragraph 1 Letter f GDPR on the basis of our legitimate interest in the optimal marketing of our offer and the attractive design of our website.

11.4 Google Web Fonts

This site uses so-called web fonts from the following provider for the uniform display of fonts: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

When you call up a page, your browser loads the required web fonts into your browser cache in order to display text and fonts correctly and establishes a direct connection to the provider's servers. Certain browser information, including your IP address, is transmitted to the provider.

Data can also be transmitted to: Google LLC, USA

The processing of personal data in the course of establishing a connection with the provider of the fonts will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service using the “Cookie Consent Tool” provided on the website. If your browser does not support web fonts, a standard font will be used by your computer.

For data transfers to the USA, the provider has joined the EU-US data protection framework (EU-US Data Privacy Framework), which ensures compliance with the European data protection level on the basis of an adequacy decision by the European Commission.

11.5 Microsoft Teams

We use this provider to hold online meetings, video conferences and/or webinars: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 USA

The provider processes different data, whereby the extent of the data processed depends on which data you provide before or during participation in an online meeting, a video conference or a webinar. Your data as a communication participant will be processed and stored on the provider's servers. This can in particular be your login data (name, email address, telephone number (optional) and password) and session data (topic, participant IP address, device information, description (optional)).

In addition, image and audio contributions from participants as well as voice input can be processed in chats.
For the processing of personal data that is necessary for the fulfillment of a contract with you (this also applies to processing operations that are necessary to carry out pre-contractual measures), Art. 6 Para. 1 lit. b GDPR serves as the legal basis. If you have given us your consent to process your data, the processing is carried out on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time with future effect.
Furthermore, the legal basis for data processing when conducting online meetings, video conferences or webinars is our legitimate interest in accordance with Article 6 (1) (f) GDPR in the effective implementation of the online meeting, webinar or video conference.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US data protection framework (EU-US Data Privacy Framework), which ensures compliance with the European data protection level on the basis of an adequacy decision by the European Commission.

11.6 Applications for job advertisements by email

On our website, we are currently advertising vacancies in a separate section, to which interested parties can apply by e-mail to the contact address provided.

Applicants must provide all personal data necessary for an informed assessment, including general information such as name, address and contact details, as well as proof of performance and, where appropriate, health-related information. Details on the application can be found in the job advertisement.

After receipt of the application by e-mail, the data will be stored and evaluated exclusively for the purpose of processing the application. If we have any questions, we use either the e-mail address or telephone number of the applicant. The processing takes place on the basis of Art. 6 Para. 1 lit. b GDPR (or Section 26 Para. 1 BDSG), in the sense of which going through the application process is considered to be the initiation of an employment contract.

Insofar as special categories of personal data within the meaning of Article 9 (1) GDPR (e.g. health data such as information on the severely disabled) are requested from applicants, processing takes place in accordance with Article 9 (2) lit. b. GDPR, so that we can exercise the rights arising from labor law and social security and social protection law and fulfill our obligations in this regard.

Cumulatively or alternatively, the processing of the special data categories may also be based on Art. 9 para. 1 lit. h DSGVO if it is used for health or occupational health purposes, for assessing the applicant's ability to work, for medical diagnosis, care or treatment in the health or social sector or for the administration of systems and services in the health or social sector he follows.

If the applicant is not selected or if an applicant withdraws his application prematurely, his transmitted data and all electronic correspondence including the application e-mail will be deleted after 6 months at the latest after notification. This period is based on our legitimate interest in answering any follow-up questions about the application and, if necessary, in being able to meet our obligations to provide evidence from the regulations on the equal treatment of applicants.

In the event of a successful application, the data provided will be processed on the basis of Article 6 (1) (b) GDPR (when processed in Germany in conjunction with Section 26 (1) BDSG) for the purpose of carrying out the employment relationship.

12) Tools and Miscellaneous

12.1 – Central ERP

To carry out the accounting, we use the cloud-based accounting software service from the following provider: Xentral ERP Software GmbH, Fuggerstraße 11, 86150 Augsburg, Germany

The provider processes incoming and outgoing invoices and, if necessary, the bank transactions of our company in order to automatically record invoices, match them to the transactions and create the financial accounting from them in a partially automated process.

If personal data are also processed, the processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR based on our legitimate interest in the efficient organization and documentation of our business processes.

12.2 Cookie Consent Tool

This website uses a so-called "cookie consent tool" to obtain effective user consent for cookies and cookie-based applications that require consent. The "Cookie Consent Tool" is displayed to users when the page is called up in the form of an interactive user interface, on which consent for certain cookies and / or cookie-based applications can be given by ticking the box. Through the use of the tool, all cookies / services that require consent are only loaded if the respective user gives consent by ticking the box. This ensures that such cookies are only set on the respective end device of the user if consent has been given.

The tool sets technically necessary cookies in order to save your cookie preferences. Personal user data are generally not processed here.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is done in accordance with Art. 6 Para. 1 lit.f GDPR on the basis of our legitimate interest in a Legally compliant, user-specific and user-friendly consent management for cookies and therefore a legally compliant design of our website.

Another legal basis for processing is Article 6 (1) (c) GDPR. As the person responsible, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.

If necessary, we have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

Further information on the operator and the setting options for the cookie consent tool can be found directly in the corresponding user interface on our website.

13) rights of the person concerned

13.1 The applicable data protection law grants you the following rights of data subjects (information and intervention rights) vis-à-vis the person responsible with regard to the processing of your personal data, whereby reference is made to the stated legal basis for the respective exercise requirements:

  • Right to information in accordance with Art. 15 GDPR;
  • Right to rectification in accordance with Art. 16 GDPR;
  • Right to deletion in accordance with Art. 17 GDPR;
  • Right to restriction of processing in accordance with Art. 18 GDPR;
  • Right to information in accordance with Art. 19 GDPR;
  • Right to data portability in accordance with Art. 20 GDPR;
  • Right to revoke consent given in accordance with Art. 7 Para. 3 GDPR;
  • Right to lodge a complaint in accordance with Art. 77 GDPR.

13.2 RIGHT TO OBJECT

IF, IN THE CONTEXT OF INTEREST ACCOUNTABILITY, WE PROCESS OUR PERSONAL DATA BASED ON OUR MAJOR LEGITIMATE INTEREST, YOU HAVE ANY PRESENT RIGHT TO SUBMIT AGAINST THIS PROCESSING FOR CONSEQUENCES WITH EFFECT ON THE FUTURE FOR REASONS OBTAINED FROM YOUR SPECIFIC SITUATION.

MAKE USE OF YOUR OPPOSITION RIGHT, WE FINISH THE PROCESSING OF THE AFFECTED DATA. FURTHER PROCESSING REMAINS SUBJECT TO EXERCISE WHEN WE MAY PROVIDE IMPERATIVE REASONABLE REASONS FOR PROCESSING WHICH EXCEED ITS INTERESTS, FUNDAMENTAL RIGHTS AND FUNDAMENTAL FREEDOMS, OR IF THE PROCESSING SERVES THE PRESENTATION, EXERCISE OR DEFENSE OF LEGAL CHARGES.

IF YOUR PERSONAL DATA IS PROCESSED BY US TO OPERATE DIRECT ADVERTISING, YOU HAVE THE RIGHT TO INTRODUCE ANY CONTESTING AGAINST THE PROCESSING OF YOU OF PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING. YOU MAY EXERCISE THE OPPOSITE AS DESCRIBED ABOVE.

MAKE USE OF YOUR CONTINGENCY RIGHT, WE FINISH THE PROCESSING OF THE DATA CONCERNED FOR DIRECT ACCEPTANCE.

14) Duration of storage of personal data

The duration of the storage of personal data is based on the respective legal basis, the purpose of processing and - if applicable - additionally based on the respective legal retention period (eg commercial and tax retention periods).

When processing personal data on the basis of an express consent in accordance with Article 6 Paragraph 1 lit. a GDPR, the data concerned will be stored until you revoke your consent.

There are statutory retention periods for data which, in the context of legal or similar obligations, are based on Art. 6 para. 1 lit. b DSGVO are processed, these data are routinely deleted after expiry of the retention periods, if they are no longer required for fulfillment of the contract or for initiating a contract and / or if there is no legitimate interest in the re-storage on our part.

When processing personal data on the basis of Article 6 Paragraph 1 Letter f GDPR, this data will be stored until you exercise your right of objection in accordance with Article 21 Paragraph 1 GDPR, unless we can provide compelling reasons worthy of protection prove the processing that outweighs your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct advertising on the basis of Article 6 (1) (f) GDPR, this data will be stored until you exercise your right of objection under Article 21 (2) GDPR.

Unless otherwise stated in the other information in this Declaration on Specific Processing Situations, stored personal data will be erased if they are no longer necessary for the purposes for which they were collected or otherwise processed.